We are very proud and excited to announce the signing of Lincoln City Football Club striker Billy Brooks.

Route One Sports Management are very proud to announce the new signing Jenson Cooper of Shrewsbury Town Football Club.

​​Everyone at Route One Sports Management can not wait to start to work with Jenson and see him progress through his scholarship and into his professional career and beyond.

Route One Sports Management are pleased to announce the partnership with Steven Rimmer Nutrition. With Steven on board, our clients are in great hands if they require access to his exclusive treatments to help prevent injury and enhance performances on the pitch.

Highly respected throughout the world of sports science and sports nutrition, his track record is second none. He works closely with professional football players who apply their trade in the Premier League, the English Football League and the Scottish Premier League.

Steven delivers an evidence and practice-based approach to performance nutrition. As a highly qualified performance nutritionist with a strong work ethic and experience in professional sport Steven is well versed in the culture and lifestyles of the athletes he works with.

With access to elite standard sports performance and body composition testing, clinical services using both a mobile performance testing lab and body composition testing at the University of Derby and Birmingham City University Steven is able to fully monitor his client's performance and achievement of nutrition goals against his tailored performance nutrition plans.

Steven's sports-specific nutrition solutions are tailored to each individual’s unique requirements starting by profiling the athletes performance to turn weaknesses into strengths.

Useful Links
Website: http://www.stevenrimmernutrition.com
Twitter: @stvenrimmer15
Instagram: @sprscience
Facebook: Steven Rimmer

During these uncertain times it's so important that we take a serious look at the bigger picture. Staying safe, keeping our families healthy, and taking one day at a time. Social distancing is imperative and so are government health and safety guidelines. So far COVID 19 has and is still having a detrimental affect on the world's population. It's slowly but surely worked its way through most continents on planet earth. This invisible disease also known as The Coronavirus has turned our world upside, and i'm pretty sure our generation will never be the same again.

Unfortunately, their will be businesses that we will never see again and some cases football clubs. So, one of big questions is, how is COVID 19 affecting football? The long and short of it is, we dont really know until the coronavirus is no longer active. But for now, its had a major impact on the world sport and football in general. So far some of the major sporting tournaments have been canceled these include Euro 2020, The Olympics,  World Darts, Formula 1, The Grand National, Crickets T20 to name but a few. Its cost the world of sport billions of pounds and will continue to do so for the foreseeable future.

So where do we go from here and how do we get back to normal?

The impact is going to be catastrophic and will affect the Premier League, The Championship, League One, League Two and the National League, it will also have a filter through and have a major impact the UK Grassroot Football. The one major effect will be finance or should i say a lack of it. Even the biggest club in the world can't stay self sufficient for long periods of time and at some point major cuts will have to be made. This will include staff being released from their contracts and players wages being sliced by two thirds?

The Premier League has by far the largest wage bill in world football. The games are watched worldwide, with many TV companies and franchises paying into the league. Not only that, each club has its very own multi-million pound sponsorship deals. These will include kit deals ground ownership and TV rights from SKY Sports, BT Sports and now the Amazon Prime. With no football being played, these TV companies won't be paying their £200k per match to the each home team. It also means people that the viewers at home are slowly starting to cancelling the subscription fees to said TV companies, and so the knock on effect starts.

The Championship has a large number of Ex Premier League stars playing in it week in week out. It also has an array of upcoming talent on loan from a wide range of bigger european clubs from Spain, France and Germany. These may be Academy products with great futures ahead of them that need game time or first team football experience. Unfortunately, these players dont come cheap. The weekly wage of the average championship football player is around £23k a week or a lot higher for those Ex Premier League stars. The bigger the club the bigger the wage bill and if the club shop isn't open (due to COVID 19) how are fans going to buy the clubs star strikers shirt?

League One and Two rely strongly on gates receipts, this means their turnstiles have to be open to their fans. Most clubs are family oriented which means family days out collecting points (home and away) and most of all memories for the whole family to share. With no football being played, fans can't buy tickets, merchandise or food. With this in mind, most of the local businesses around the ground will also lose out from the visiting home and away fans.

The National League is very similar to League One and League Two but with less financial security.  The clubs in this league are classed as part time. This includes players as well as staff, so promotion to the EFL is classed as the promised land. This means these clubs can have a sustainable youth academy that can help feed the first team for many years to come. Gaining promotion out of National League will help create full-time employment and help change the lives of everyone employed by the club. However, with no football being played this just can not happen.

Grassroot Football will be majorly impacted on for years to come. What most people dont realise is, the average grassroot club is self sufficient when it comes to making money and staying afloat. One of the most common ways for a grassroots club to make money for kit, club tracksuits, and equipment etc, is to host its own local summer football tournament. This can include many other grassroot clubs paying a fee to play, sales from BBQ's, drinks, raffles, and even inflatable rides. The average tournament can make a club between £2000 - £5000 each. Which is a huge injection of funds to start the season off. However, these kind of events certainly can not go ahead while COVID 19 is active. So in years to come and with fewer grassroots clubs around than usual, academy scouts won't be able scout players to bring into professional clubs. Professional clubs won't be able to develop these players into first team players? or they might, but a lot less players coming through the professional ranks. And let's not even mention not winning a world cup since 1966.

So, to put all of the above points into perspective and believe me this article is only just scratching the surface with points of how COVID 19 is affecting football in the UK and around the world. Let's all stay safe and healthy so our beautiful game can be played and enjoyed yet again from Grassroots all the way upto the English Premier League and beyond. 

One of the first things a scholar or new professional football player will usually ask themselves is do i need a football agent? It's a very common question and can be explained relatively easily. Some say that behind every successful professional footballer is a football agent who is just as prolific in their own field as them. That's why some ex-professionals go on to be just as good intermediaries as they were when they played the game professionally.

So, when it comes down to the big question of "do i need a football agent" the answer can be as simple as no, but this obviously depends on who you ask? This is very true, as not every footballer needs an agent to complete a successful full season or even complete a transfer from club to club. However, if you ask any successful footballer would you have been able to be as successful without your football agent they'd more than likely say they couldn't have done it without them. That is as long as they had a good hard working agent that worked just as hard (if not harder) than them.

​Over the years you hear of horror stories where top professional footballers have missed out on a top multi-million pound sponsorship deal by a leading sports brand, this is because they didn't have the correct agent or even worse they didn't have an agent at all. But instead, the big life changing deal went to the next best player at a different club. It's at this point that having the right agent can make the world of difference.

Having a good UK football agent with an excellent list of contacts and having their finger on the pulse can help catapult a professional footballer's career straight into the premier league. With hard work on and off the pitch, a successful team of player and agent can be an unbeatable partnership.